SUNMEI HOTELS GROUP-Enable everyone to live in quality hotels in any town

ChengKe Hotel is a super-economical chain hotel brand under SUNMEI Commercial Group, which is dedicated to providing comfortable and inexpensive accommodation experience for young people with limited budget. ChengKe Hotel advocates the design concept of "Simplicity without Reduction", and strives to create a more cost-effective pleasant residential space, so that young people can enjoy fashionable, clean and comfortable living experience under a limited budget.
AA chain hotel is a non-standard brand of hotels, which aims to keep the personalized space for independent hotels, and at the same time endow them with profound brand value and upgrade the Internet model, so as to enhance the core competitiveness and comprehensive strength of hotels in the industry.
Focusing on the real transformation and upgrading of economic stock hotels for 11 years, adhering to the concept of "One Design for One Hotel", to help customers "Explore More Surprises" in their stay.
*What is "Real Transformation": Separated from the pseudo-chain brand chaos in current market, such as low charge or even no charge, the real benefits improvement for the hotel can be realized only through the real transformation.
*Why do we conduct "Real Transformation" : The core reason for business travelers to choose chain hotel brands is their trust to the brand, their expectation of accommodation experience, and their preference of unified standards such as safety, comfort, cleanliness and service. Chain hotels can not betray consumers's trust, and can provide the best experience only through "Real Transformation".
Focusing on the real transformation and upgrading of economic stock hotels for 11 years, adhering to the concept of "One Design for One Hotel", to help customers "Explore More Surprises" in their stay.
*What is "Real Transformation": Separated from the pseudo-chain brand chaos in current market, such as low charge or even no charge, the real benefits improvement for the hotel can be realized only through the real transformation.
*Why do we conduct "Real Transformation" : The core reason for business travelers to choose chain hotel brands is their trust to the brand, their expectation of accommodation experience, and their preference of unified standards such as safety, comfort, cleanliness and service. Chain hotels can not betray consumers's trust, and can provide the best experience only through "Real Transformation".
Leading budget hotel brand in small towns. For 16 years, SHANKEE Hotel has developed in small towns. Following the philosophy of "Small Town · Home · SHANKEE", it pioneers new standards for budget hotels featuring "elegant appearance + nostalgic + smart hospitality experiences", ranking first by brand influence in small-town markets.
THANK U HOTEL PLUS, a coffee lifestyle hotel under the SHANKEE Hotel brand, defines the "24-hour café" concept through "new sense", "new technology", " new space", and "new service", offering each customer warm, calm and exquisite coffee time round the clock.
THANK U HOTEL, a new tea lifestyle brand under SHANKEE Hotel, inherits the design aesthetics of SHANKEE Hotel and integrates natural living elements with new tea culture to deliver "both natural and warm" products and services for travelers.
Prio Hotel is a new mid-end hotel brand created by SUNMEI Commercial Group, integrating quality accommodation, IP experience and youth community. It is a new generation of intelligent IP hotel, a masterpiece of domestic IP hotel top team , with the ultimate intelligent product experience and IP community services, it creates a new landmark of futuristic urban culture.
Every moment here unfolds wonderfully. FERONIA HOTEL focuses on garden vacation and combines local culture to build a garden resort hotel featuring slow life. Diversified vacation product designs enable individuals to fully enjoy a high-quality, natural and pristine leisure stay.
Re:free Hotel focuses on the light transformation of medium and high-end stock hotelshotels, while facing the mainstream business group, it creates a new British style compound space with high area-effectiveness in a small space, perfectly balancing the input and output. On the basis of providing an excellent accommodation experience, the free, energetic and positive Re:free temperament has aroused the spiritual resonance of the guests.
Lanli Hotel inherits the artistic gene of Lano, and infuses the fresh energy of "Dynamic, Fashionable and Young" into the hotel. With its unique design and complex operation, it creates an unexpected music accommodation experience for millennials.
Lanou International, a High-end member of the Lanou Family owned by Liuxiang Commercial Group, is inspired by the European architecture and art. In the European decor, it mixes moderate humanism with cutting-edge modern techniques to allow for an exquisite, pure lifestyle experience of the visitors.
Lanou Select Hotel, a Midrange brand of Liuxiang Commercial Group, integrates fashion, social, reception, light meal and residence, which is designed for young business travelers to create a stylish and dynamic urban reception space.
Lanou International is a high-end select service hotel, with the three brand pillars of "masterpiece design, exquisite sense of ritual, and private butler service". By pairing high-end products and services with mid-range hotel properties, it offers urban business elites, government and corporate clients, and local families a superb experience of "room + X" (meals, banquets, and meetings).
Midi is a high-end hotel brand of SUNMEI Commercial Group. It is located in the CBD and cultural circle of the first, second and third tier cities, refining the local aesthetic style and shaping the sensory opinions with unique cultural aesthetics. The hotel is a platform for sharing and connecting, integrating historical traditions, cultural creativity, leisure tourism and other resources, with the purpose of creating a happy and beautiful modern city wonderland for everyone.
M HOTEL is a trendsetting luxury hotel brand under Sunmei Hotels Group. It seeks to deliver personalized luxury travel experiences for fashion-forward customers seeking premium quality. To meet the needs of young people, the hotel reshapes it into a "show field" for their lifestyles.
Junrui is a brand new cultural symbol of luxury brand under Sunmei Life. It inherits generations of Chinese philosophy, creates an ideal home with contemporary wisdom and integrates sincere service with urban exploration. It seeks wisdom in the essence of culture, explores the meaning of life, creates a calm, peaceful, entertaining world in harmony with nature, and generates more spiritual resonance.
OLANY Hotel is a high-end hotel brand with the theme of "light luxury style" of SUNMEI Commercial Group.
It joined Sunmei Light Brand Alliance in 2021. At present, through the platform, the product positioning update, VI product upgrade, franchise system construction and development strategy consulting services have been completed. It aims to become the No.1 chain hotel brand in Guizhou region.
OLANY Hotel is designed for people who like to travel and are engaged in business travel, in order to create a light luxury cultural primary experience and exquisite products as well as quality service experience. The hotel advocates natural, modern and simple design style, and integrates unique taste and convenient function to create a light luxury elegant hotel integrating business sojourn and humanistic elements.
Yunbo Hotel is a new high-end hotel brand of SUNMEI Commercial Group.
It officially joined the "new chain" plan of SUNMEI Commercial Group in 2021. Through the platform, the brand strategic planning, Vi system upgrade, franchise system construction and development strategy consultation have been completed. Yunbo Hotel has signed contracts with 3 stores in Hunan and Hubei province, and is making great strides towards the goal of "opening 100 hotels in 3 years".
The ancients said, "the ship rested against the clouds". Yunbo Hotel, as the pioneer of oriental aesthetic hotel, aims to create a oriental aesthetic hotel of China-chic in China. It empowers traditional culture with innovative forms and ingenuity, constantly exploring and releasing the vitality and charm of traditional culture, and promoting the Chinese traditional culture to better integrate into contemporary life.
Xiaomei Life Hotel
The "Xiaomei Life Hotel" under Shangmei Shuzhi Technology Group, which focuses on the cultural atmosphere of urban areas
Joined the Shangmei Brand Co creation Program in March 2022 and received investment from Shangmei Digital Intelligence Technology Group< Br> Xinuo hotels are located in active urban areas with a pyrotechnic atmosphere, in core neighborhoods, old urban areas, or surrounding communities< Br> Pay attention to the business and Cultural resource management of the community, and introduce new lifestyle for the city while learning the characteristics of local life,
Activate cultural labels of surrounding territories; Using youthful accommodation methods and effective commercial value as vitality, conveying the style of Xiaomei Life Hotel< Br> Create a relaxed, comfortable, and harmonious stay experience with all small and beautiful elements< Br>
Shangke Youyang is a boutique version of Shangke Youyang Hotel. Through a design that conforms to the aesthetic preferences of the post-90s generation, it creates a city landmark symbol for the sinking market. On the basis of clean, comfortable, and warm Shangke Youyang Hotel, it integrates trendy store signs, versatile rooms, and intelligent experiences, providing a trendy, fashionable, and designed leisure and business hotel for the younger generation of consumers.
The Mövenpick by Accor brand was established in Switzerland in 1948.
Founder Ueli Prager infused Swiss craftsmanship and culinary inspiration from creating premium Mövenpick ice cream, enabling customers to appreciate life's beauty during luxurious moments.
Operating in 35 countries worldwide, the brand boasts over 200 hotels and resorts under operation or under development.
In July 2022, Sunmei Hotels Group formed a strategic partnership with Accor Group, marking the debut of the co-branded Mövenpick by Accor in China.
In the future, it plans to open more than 400 outlets in China with a total of more than 60,000 rooms, and provide dual-member loyalty programs and multiple benefits for over 200 million members around the world.
The esports-themed hotel brand THUNDEROBOT is meticulously
created by Sunmei Hotels Group and the tech company THUNDEROBOT!
The tech company THUNDEROBOT provides full-scenario esports solutions
with tens of millions of loyal followers. The solutions are like the heart of the hotel.
Sunmei Hotels Group empowers the whole line of hotel site selection, preparation, operation, price adjustment, service,
management and marketing with its self-developed one-stop smart hotel management system as the smart hub of the hotel.
The brand practices the philosophy of "born for games" with the pursuit of ultimate quality.
YAYUR, an AI-powered hotel brand newly launched by Sunmei Hotels Group,
creates a futuristic era of fully intelligent hospitality,
with the whole-process intelligent sojourn experience as the core.
From room booking to check-in procedures,
gent technology provides customers with more convenient,
faster and more efficient services.